New bombshell on the block, Aashi Singh is all set to take Bollywood by storm. The sexy siren from the hills (yes, she is a true blue pahadi chori from the green hills up north) has signed on two new Bollywood films and is working on her latest music album tentatively titled AASHI UNPLUGGED produced by Spectra Multimedia Films.
The video which is being made at a budget of Rs 50 lakh is pegged to be one of the most expensive videos ever made. The promotion and marketing budget of this video will be in the range of Rs 30 lakh and the total project cost is estimated to be around Rs 80 to 90 lakh. The video will be shot in 3 international locales, but details of the same are not yet available. Our sources said that the project will take off in Dec-Jan and is expected to be on air in Feb 2010. Spokesperson and Executive Producer for Spectra Multimedia Films, Flynn Remedios who have signed Aashi Singh for this project said that the music is being worked on by DJ Shezwood and DJ Akbar Sami. “We are still working on the theme of the video and once we have a fix on the music, we will decide on the location of the shoot. This is a very ambitious project and we are keeping our fingers crossed,” he added.
Aashi is not new to Bollywood. In a matter of two years, she has built up a very impressive biodata and is a name to reckon with. Her line up of work includes TV commercials like ITC’s Ashirwad Namak, for Foot Candles Films, Livon Silky Potion with Shadow Light & Sound Productions,Thums up, with AdFilmwala’s for Chennai market with Chiranjivi’s sister, Emami Fairness Cream, Himgange Hair Oil for Bangladesh, Aarsi Cola & Danish Juice for Bangladesh and many others. Aashi Singh has done print ads like that for the ICC World Cup, Hughes Telecom, Times of India, Sahara Airlines, Cipla Pharma, Eureka Forbes, Stayfree, Ponds, Exide Batteries and promos for MTV, Channel V, SAB TV, B4U and Star News.
She has also featured on MTV Fully Faltoo and MTV Style Check and in music videos like the X-mix remix medley of Aa Dil Kya, Tum Kya Jano & Mil Gaya Sathi Mil Gaya, with Ken Ghosh for Saregama HMV, Balle Balle Boys for Universal, Bagpiper Club Soda and Foolpakhru on the Rocks (a Marathi Re-mix Music Video) for Saregama HMV.
Aashi Singh has also featured in varying roles in television serials like “Kahani Ghar Ghar Ki”by Balaji Telefilms, Shushh….Koi Hai by Cinevestas, CID, Josh on Star Plus, Dehliz Ek Maryada for DD-1, Aap Jo Bole Ha to Ha and Rajjo Fajjo ETV Urdu.
In addition to the above, Aashi Singh has featured in Tamil, Kannada and Marathi films.
An ecstatic Aashi confirmed that she is working on a music video project produced by Spectra Multimedia Films, but refused to give any more details